Explains how businesses can better connect with their customers through the use of a simplified brand message, one that fosters ease of understanding on websites, in brochures, and on social media.

Every day, your company is losing sales simply because you do not have a clear path to attract new customers. You're not alone. Based on proven principles from Building a StoryBrand , this 5-part checklist is the ultimate resource for marketing professionals and business owners as they cultivate a sales funnel that flows across key customer touchpoints to effectively develop, strengthen, and communicate their brand's story to the marketplace.

Lleno de anécdotas hermosas, hilarantes y conmovedoras, Un largo camino de mil años relata la oportunidad de un hombre de editar su vida como si fuera un personaje de una película.

Algunos años después de haber escrito un libro con sus memorias, el que se convirtió en un éxito de ventas, Donald Miller cayó en una profunda depresión y pasó varios meses durmiendo y evitando a su editor. Había terminado una historia, y Don

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"I never liked jazz music because jazz music doesn't resolve. I used to not like God because God didn't resolve. But that was before any of this happened." ?Donald Miller In Donald Miller's early years, he was vaguely familiar with a distant God. But when he came to know Jesus Christ, he pursued the Christian life with great zeal. Within a few years he had a successful ministry that ultimately left him feeling empty, burned out, and, once again,...

"Some people live stories that are filled with significance and meaning, while others feel as though they have lost the plot. In Hero on a Mission, Donald Miller explores the principles that make a story meaningful and then helps us apply those principles to our lives. The result is a life in which meaning becomes more important than productivity and our character determines our destiny. If you feel like somebody else is writing the story of your...

Although most people associate the term D-day with the Normandy invasion on June 6, 1944, it is military code for the beginning of any offensive operation. In the Pacific theater during World War II there were more than one hundred D-days. The largest-and last-was the invasion of Okinawa on April 1, 1945, which brought together the biggest invasion fleet ever assembled, far larger than that engaged in the Normandy invasion. D-Days in the Pacific tells...

An award-winning historian surveys the astonishing cast of characters who helped turn Manhattan into the world capital of commerce, communication and entertainment.

Fueled by the belief that something deeper exists than the casual Christianity by which they've lived, Don and Paul are two free spirits who set off on an adventure-filled road trip in search of a deeper meaning for their lives. As they travel from Texas to Oregon in their cantankerous Volkswagen van, the two friends encounter fascinating people, witness unexpected beauty, attempt to solve life's most perplexing puzzles, and discover anew the amazing...

"The astonishing story of the longest and most decisive military campaign of the Civil War in Vicksburg, Mississippi, which opened the Mississippi River, split the Confederacy, freed tens of thousands of slaves, and made Ulysses S. Grant the most important general of the war. Vicksburg, Mississippi, was the last stronghold of the Confederacy on the Mississippi River. It prevented the Union from using the river for shipping between the Union-controlled...